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Lepro (乐范)

Lepro 乐范

Brand in Shenzhen

Company Overview

Lepro (深圳芒果科技创新, founded 2020, brand operating since 2012) is an AI-driven smart lighting brand founded by Wu Ji (former Alibaba). World's first LightGPM (Lighting Generative Pre-trained Model) released in 2024 — first brand to apply LLM to lighting. 30-40M users globally; 50M+ cumulative units sold. Self-developed app and cloud (avoids dependence on Alexa/Google). Latest products (IFA 2025) feature built-in microphones for direct voice control ("Hey Lepro") without smart speakers. Dual-channel sales: Amazon + Lepro.com. 2026 estimated revenue RMB 700M (~$100M). 100,000+ verified reviews on Amazon US.

Capabilities

Product CategoriesSmart LED strips, smart bulbs, outdoor permanent lights, AI table lamps, floor lamps
Technology StackLightGPM (proprietary LLM), built-in microphone, self-developed app + cloud, "Hey Lepro" wake word
Service ScopeSelf-brand (Lepro) + sub-brands (Lighting EVER, LE)
Markets ServedNorth America + Europe + Japan (Amazon + Lepro.com dual channel)
Engagement ModelBrand

Technology Stack

LightGPM (Proprietary LLM)Built-in MicrophoneSelf-Developed AppCloudAI Lighting

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